BizBites by Ethique Advisory

power of coaching In the past, Executives and Senior leaders generally preferred telling their employees how the business works to reproduce previous successes. The approach worked well in the past, but today, in a world filled with rapid disruptive changes, it no longer guarantees future success.  Twenty-first-century managers need to transition to using the power of coaching to lend support and guidance rather than issue instructions. They must learn to be nimble and adapt to constantly changing environments to unleash employees’ energy, innovation, and commitment through curiosity and a new perspective. In other words, leaders need to employ a coaching approach in their everyday job by asking questions rather than doing the telling. Different Managerial Styles In a recent study, 3,761 executives were asked to assess their own managerial and coaching skills and their direct reports were asked to evaluate them on the same skills. The results found that 24% of executives sign...

Leadership coaching Is a leader born or made? Quick answer” mostly made.” We all have inherent characteristics that define our skill set and aptitude. One’s agility in learning and adapting sets one apart from the rest. Leadership Coaching helps hone the natural ability while helping one understand what needs fixing to take the most challenging of battles head-on. The endless dedication, persistence, and hard work are all worth it when one becomes an inspiration for one’s subordinates and associates. What skills and abilities do all leaders – born or made – imbibe? What does it take to make a successful leader and business? Do you know of any successful athlete who made it to the top without a good coach behind him? Of course not! Athletes use coaching to enhance their game – sharpen their skills and techniques, and learn teamwork. They require coaching to maintain performance and thrive in a dynamic and competitive environment, even when they are at their best. For the same reasons, e...

Let’s take a fresh look at the two functions and their roles in an organization. Marketing: The go-to-market strategy decider. A company creates products or services to fulfill demand(s). The end consumer will know of it only once availability is communicated and how it addresses a specific need – implicit or explicit.  Business Development (BD) is the team that front-ends the Customer. They bring in ideas for new products, competitor intelligence, and needs in the market that the organization may be well equipped to address with new and unique products or services. They are the face of the company.  The two teams need to work in unison to amplify the messaging and for consumers to see the offering in the right light. It is critical for creating the personality of the offering in question- the positioning, needs it addresses, whom it’s meant for and what sets it apart from the rest. The BD team knows the Customer better, and the marketing Team knows the messaging better. The t...